# Week 2

Sketch Development and Week 2 PowerPoint

[\
http://www.dwuser.com/education/content/zero-to-logo-the-creative-process-in-7-steps/](http://www.dwuser.com/education/content/zero-to-logo-the-creative-process-in-7-steps/)\\

| [![](https://outlook.office.com/actions/ei?u=http%3A%2F%2Fwww.dwuser.com%2Feducation%2Fcontent%2Fzero-to-logo-the-creative-process-in-7-steps%2Fimages%2Fheader.jpg\&d=2020-02-11T15%3A26%3A39.994Z)](http://www.dwuser.com/education/content/zero-to-logo-the-creative-process-in-7-steps/) | [Zero to Logo: The Creative Process in 7 Steps - DWUser.com Education Center](http://www.dwuser.com/education/content/zero-to-logo-the-creative-process-in-7-steps/)Zero to Logo: The Creative Process in 7 Steps. by Faith Towers. Aside from being large, successful companies, Nike, Pepsi and Apple have something else in common: the average American consumer can recognize each company’s logo without hesitation.[www.dwuser.com](http://www.dwuser.com) |
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<https://www.bbc.co.uk/news/magazine-22840833>\\

| [![](https://ichef.bbci.co.uk/news/1024/media/images/68103000/jpg/_68103770_ben's-comp624.jpg)](https://www.bbc.co.uk/news/magazine-22840833) | [What is skeuomorphism? - BBC News](https://www.bbc.co.uk/news/magazine-22840833)If you're using certain Android Samsung phones your email icon is even more atavistic - an envelope with a red wax seal. But it's got an @ pressed into it - a weird mish-mash of old and new.[www.bbc.co.uk](http://www.bbc.co.uk) |
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